Gary requested images to help establish a brand for his new startup. The brief required capturing him in various locations throughout the City of London and the Docklands financial district. The goal was to convey his authority in his field, his dynamic nature, and his approachable demeanor when meeting clients in person.

The challenge was to identify locations within the city and Docklands that effectively illustrated Gary’s story—showcasing him at work in meeting rooms and on the move, reflecting both his professional authority and his personable side.